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September 2026

Lindsell "Insuffient Insight" - illustration of two heads with a lightbulb

Insufficient insight

Are you getting the feeling your customer and market insight is insufficient or inaccurate?

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24 September 2026

Lindsell | Outputs and outcome content creation - man holding gears

Outputs or outcomes

Is content creation starting with "what shall we publish?" rather than "what commercial problem are we solving?"

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16 September 2026